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The Game Composer’s Guide to PROs: Choosing the...
For video game composers, choosing a Performing Rights Organization (PRO) is often confusing. You might hear that "games don't pay royalties" in the US, leading many to wonder if joining...
The Game Composer’s Guide to PROs: Choosing the...
For video game composers, choosing a Performing Rights Organization (PRO) is often confusing. You might hear that "games don't pay royalties" in the US, leading many to wonder if joining...
Are You Leaving Money on the Table? 5 Backend R...
The standard "work-for-hire" video game composer contract seems to kill all hope of long-term royalties. Most composers accept their one-time fee and leave thousands on the table. Successful composers earn...
Are You Leaving Money on the Table? 5 Backend R...
The standard "work-for-hire" video game composer contract seems to kill all hope of long-term royalties. Most composers accept their one-time fee and leave thousands on the table. Successful composers earn...
4 Powerful Production Techniques for Creating H...
Why do audiences love hearing cinematic versions of classic pop songs? It’s a marketing cheat code that combines instant nostalgia with dramatic tension. The "epic trailer cover" is the dominant...
4 Powerful Production Techniques for Creating H...
Why do audiences love hearing cinematic versions of classic pop songs? It’s a marketing cheat code that combines instant nostalgia with dramatic tension. The "epic trailer cover" is the dominant...
Before You License That Pop Song, Read This!
What's the best music strategy for your ad campaign? A catchy, custom jingle or an emotionally resonant licensed pop song? This choice has massive implications for your budget, brand identity,...
Before You License That Pop Song, Read This!
What's the best music strategy for your ad campaign? A catchy, custom jingle or an emotionally resonant licensed pop song? This choice has massive implications for your budget, brand identity,...
Read This Before Your Next Client Pitch: Decodi...
What do you do when a client sends you a creative brief full of marketing buzzwords? What do 'innovative,' 'human-centric,' and 'trustworthy' sound like? Successful composers are expert translators who...
Read This Before Your Next Client Pitch: Decodi...
What do you do when a client sends you a creative brief full of marketing buzzwords? What do 'innovative,' 'human-centric,' and 'trustworthy' sound like? Successful composers are expert translators who...
Want to Get Your Music in Trailers? Stop Writin...
You know the sound: the earth-shattering "BRAAAM," the tense, building riser, the massive percussive hit. In modern trailer music, this isn't just "sound design"—it is the music. Traditional orchestral scores...
Want to Get Your Music in Trailers? Stop Writin...
You know the sound: the earth-shattering "BRAAAM," the tense, building riser, the massive percussive hit. In modern trailer music, this isn't just "sound design"—it is the music. Traditional orchestral scores...